Practical tips for running your business within the ever-changing data privacy and global digital marketing landscape.

How to Evaluate and Buy an Identity Resolution Solution. A Buyer’s Guide

By: Kevin Mullen

Using Identity Graphs in Consumer Packaged Goods (CPG)

By: Kevin Mullen

On the Latest Third Party Cookie Deprecation Delay by Google

By: Kevin Mullen

What to Do When You Are a Processor and Need Identity Resolution

By: Kevin Mullen

Apple’s IOS14.5 IDFA Apocalypse Has Arrived

By: Kevin Mullen

Some Thoughts on the Imminent Departure of Our Old Friend the Third-Party Cookie

By: Kevin Mullen

Will Closing the Door on IDFA Open the Door to Ad Fraud?

By: Kevin Mullen
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