The Team Behind Identity Solution Innovation

Carsten is a technology entrepreneur with over 20 years of experience across the adtech landscape. In addition to Roqad, he has founded and scaled adtech companies such as LiquidM (a DSP), madvertise (mobile ad publisher), and Adjust (mobile attribution platform). Carsten was an angel investor in Delivery Hero (online food delivery), Fyber (programmatic in-app marketplace), and Mobilike (largest mobile advertising network in Turkey). 

Bartek Bogacki is a co-founder and CTO of Roqad. He is a company-builder and a machine learning enthusiast. Bartek has 20 years of experience in software development, including 9 years in adtech. Prior to building Roqad’s identity resolution suite, Bartek architected demand-side platforms, an online currency exchange system, and an online payment system used by some of the top retailers in Central Europe.

From her 16 years in CPG and SaaS marketing, Jennifer understands the importance of reaching broad, yet relentlessly relevant audiences. It's more important than ever for CMOs to future-proof their businesses and Jennifer is excited to be part of the Roqad braintrust that is squarely focused on solving this industry-defining challenge. Jennifer most recently led PE-backed North American SaaS business, Blacksmith Applications, to a strategic exit.

Ollie is a business strategist and a customer success leader with over a decade of adtech industry experience. Prior to Roqad, Ollie headed online marketing for Route One, a men’s lifestyle e-tailer. He also managed customer technical management and optimisation for Tradedoubler, which is a global affiliate marketing network, and was responsible for strategic clients including Apple, iTunes and American Express. Ollie has a zest for delivering client value. 

Alasdair Cross is the VP of Sales for Europe and the UK. He has over 25 years of revenue-building experience in the adtech space, including tenures as Head of Publisher Development EMEA for Quantcast (AI-driven real-time advertising) and Director of Business Development EMEA for Anonos, which produces state-of-the-art GDPR Pseudonymisation technology. Alasdair brings a deep understanding of the adtech landscape to the sales process.

Kevin has spent the last 20 years working at the intersection of big data, the internet, and mobile technology. He helps customers and partners turn big data into real-life insights that can be used to propel business performance. He was previously head of international business development for both Drawbridge (acquired by Linkedin / Microsoft) and TRUSTe (now TRUSTArc). If you get the chance to pick Kevin's brain, don't miss it.

Luke has over 15 years of experience in managing teams to build complex IT systems for the banking, telecom, logistics, and now advertising technology industries. His experience is diverse and has functioned as a full stack developer, data engineer, and as a DevOp. Obviously he is passionate about deep learning applications.