Run a cross-device campaign targeting students finishing school and their parents first on mobile and then a retargeting campaign on desktop in order to increase conversions for army registrations.
2 campaigns were originally booked, but 100% of the overall campaign goals were reached within the first campaign and we saved them an entire campaign’s worth of spend.
Registration push with cross-device retargeting
Run a geo-targeting campaign targeting students and individuals with graphic design interests and then follow-up with a cross-device retargeting campaign on desktop to increase August registrations for the Creative Cloud.
August was the best month of registration in 2016, which resulted in a campaign rebooking with a 300% higher budget than the original campaign.
Employer branding with cross-device retargeting
Run cross-device campaign targeting university students first on mobile and then on desktop in order to increase conversions for recruitment event registrations.
50% increase in conversions within the first week of campaign launch compared to previous campaign without Roq.ad cross-device technology.
Drive ticket sales with cross-device retargeting
Run a geo-targeting campaign focusing on millennials at extreme sports and racing events and then follow-up with a cross-device retargeting campaign on desktop to promote Redbull’s Air Race Event.
Hit 100% of campaign goals within 3 weeks of going live, in half the allocated time thereby saving normal campaign delivery costs and wasted spend.